https://www.sportsbusinessjournal.com/Articles/2024/05/22/nba-formalizing-media-rights-deals-disney-amazon-nbcNEW YORK -- The NBA is formalizing written contracts with Disney, NBC and Amazon this week, with sources calling it the final stage of media rights negotiations that may inevitably lead incumbent Warner Bros. Discovery to take legal action.
Industry sources believe ESPN will ultimately pay $2.8B annually — though other industry sources insist it is still an earlier reported $2.6B — for the league's "A" package, which includes the NBA Finals, a conference final, weekly primetime games, the WNBA and likely shared international rights. NBC's proposed "B" package is believed to be now worth $2.6B annually -- up from a reported $2.5B -- and would probably include a "Basketball Night in America" on Sunday nights following the NFL season, a total of two primetime windows a week, conference semifinals and a conference final. Amazon's deal is believed to be worth between $1.8B and $2B and would likely include the Emirates In-Season Tournament, the SoFi Play-In Tournament, first-round playoff games, the WNBA and international rights.
The final tweaks -- which sources said have been fluid and changing almost every other day -- are expected to be finalized in the coming days or week, at which time sources said all three networks will go to their respective boards to have the written bids ratified. At that point, sources said the league will take NBC's contract to WBD to see if WBD CEO David Zaslav is able to match it in "total value."
Considering WBD is $40B in debt and does not have the over-the-air infrastructure of NBC, sources believe WBD would need to pay more than $2.6B to match the deal and that NBC's overall bid could be structured in a way (for example, multiple weekly over-the-air games) that makes it virtually impossible for WBD to equal. Sources said Zaslav would then essentially have three choices: pass on the NBA, drastically overpay for the "B" package or take the NBA to court over the definition of a match.
And YES... there are plans in the works to reboot the NBA on NBC theme song
https://deadline.com/2024/05/nbc-bringing-back-roundball-nba-theme-song-1235926568/Tesh was asked today on The Dan Le Batard Show with Stugotz whether NBC has contacted him about the possibility of returning the theme to its rightful place at the forefront of NBA coverage.
“They have, actually,” Tesh told Le Batard. “It’s nothing firm. But they said, ‘Hey can you stay frosty on this? — like a Navy Seals thing — because we’d love to talk to you about this.’ We’re actually talking right now about licensing it to them for the Olympics in Paris.”
The tune was used in NBC’s Summer Olympics basketball coverage in 2008, 2016 and 2020 for commercial bumpers and starting lineup announcements. It’s also been used by Fox in that network’s college basketball coverage since 2018.
“At the end of June, we’re heading to Nashville and we’ve got a full orchestra on hold and we’re going to re-record it,” Tesh said. “I think it still sounds great, but I wanted to make a few changes.”
Of course this means that Inside the NBA will be no more once this deal kicks in