Speculation Google is looking to buy the rights to NFL Sunday Ticket after 2014.zenter said:Bingo, and don't forget Live sub costs. When it was first announced, I thought "The big loser here is Microsoft."
But, I guess this end the whole Smart TV thing (good riddance) or makes Google the software guys behind TVs with integrated services. That said, if Google is app-limited (e.g., NFL wants a king's ransom, etc), and if you eventually can't throw a browser window at the TV, this could be south Google TV. I doubt this well happen, given the product name.
http://www.boston.com/business/technology/2013/08/21/google-and-nfl-meet-sunday-ticket-for-grabs/QNj9I6YYhZZMYsBTg3uqbP/story.html
Citi analyst Jason Bazinet believes that DirecTV is losing money on the deal, generating only about $725 million a year in revenue. He thinks a new contract would run about $1.5 billion if DirecTV were to make another go for it.
DirecTV has a market capitalization of about $32 billion and would be unlikely to remain for long in a bidding war with Google, which has a market capitalization nine times that.