Reverend said:
Yeah, you're overthinking it and I didn't mean any of that.
Not giving a shit applies to both the ability to make smart and dumb decisions; that doesn't change anything qualitatively. The point is that he has the opportunity to not give a shit.
As others have pointed out, it's not clear the owners will lose money here, as the registered trademark issue is more about amount of damages that can be recouped in lawsuits. Frankly, seems like he could make more money if he came up with an awesome new logo and everyone buys new stuff which would probably, imo, be more than the number of people who would turn on the team.
BUT... he doesn't give a shit. Or rather, he gets to choose what he gives a shit about, which is being unmoved. And none of what you have now conveyed was conveyed in the Monty Python clip, nor is the notion that my point didn't address the poster you were responding to relevant.
Right...I know you didn't mean any of that.
But I did.
And not really overthinking it: it's all been covered in the thread already.
In short: what are the chances that the name gets changed?
I think the chances are quite high.
So, Mr. Snyder, get on with it and stop wasting everyone's time.
That particular movie quote seemed to miss the mark while at the same time being somewhere between tangential and a non-sequitur.
Anyway...so the recent trademark decisions doesn't really change much, apart from adding to some pressure. If he wants to not give a shit, he'll continue to not give a shit.
The potential for money loss of not giving shits (loss of sponsors, or loss of merch. sales) or money gain by giving at least one shit (positive marketing, sponsors, merch. sales) is what will likely force his hand.
(edit: missed a "not" in there)